Phil Craig
General Manager Retail, Origin Energy (Australia)
Innovating Toward New Markets
Business Day
16th July – Session Two
As General Manager Retail, Phil manages large and small customer relationships and commercial and customer advocacy. One of his key passions is to rapidly grow Origin’s base of green energy customers and introduce new, environmentally-friendly products and services, and raise community awareness of energy-related environmental issues. Phil is also a board member of the Banksia Environmental Foundation.
Phil discusses Origin’s unique understanding of the business potential and social drive behind the green marketplace. What is the nature of this emerging business area, and how can large and small businesses innovate to target it in a coherent and strategic manner?
