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Allan Chochinov
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Day 3 'An offer of 5 imperatives in design' |
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| As designers, students, teachers, administrators, policy makers, and governments confront a future of growing consumer demand for designed artifacts, along with a frightening increase in the environmental, social, and economic consequences of producing, distributing, and using those artifacts, there is an urgent need to reassess what the imperatives and mandates of design truly are. This presentation will examine the state of design through the lens of five imperatives, each focusing on ways to improve design practice and create value (the good kind). | . |
Allan Chochinov is a partner at Core77, a New York-based design network supporting the global design community through both online and offline initiatives. He serves as the editor-in-chief of Core77.com, the widely read design website, Coroflot.com design job and portfolio site, and DesignDirectory.com design firm database.
Prior to Core77, his work in product design focused on the medical and diagnostic fields, as well as on consumer products |
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Miller, Johnson & Johnson, Federal Express, Kodak, A.C. Nielsen, Oral-B, Crunch Fitness and others).
He teaches in the graduate department at New York's Pratt Institute, and at the School of Visual Arts. He has been named on numerous design and utility patents, and has received awards from I.D. Magazine, Communication Arts, The Art Directors Club and The One Club. |
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